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7 Most Adsense Rejection Reasons | What Is Next?

Adsense will reject the application if the code is not entered correctly, lack of unique content, invalid traffic to the site, is not easy to navigate, and the template already contains advertising code.

This article takes a closer look at the various criteria Google AdSense requires to help you prepare your content for approval.

In this article, I will talk about what happens when your application is rejected, how you are notified, how to identify problems and how to troubleshoot the approval process.

We know you want to expand your presence on AdSense. You will then receive a message saying that your site has been reviewed and rejected for one or more reasons. You won't believe how straightforward it can be.


7 Most Adsense Rejection Reasons


The main reasons why sites are disapproved.

There can be many reasons for rejecting Adsense application. But you should be aware of the specific reactions that are usually the main reason for getting rejected. Below are discussed seven such factors that will help you in content preparation.

Number one.. your true identity

  • By HTML code provided by Adsense,
  • By verifying your ownership in Search Console,
  • Or your must be verified by adding ads.txt file.


Number two...

You have bad traffic on your site. Auto-refresh, Hidden ads, A bot, A crawler posing as a legitimate user, Clickjacking, Adware, Malware, Cookie-stuffing, Browser pre-rendering.

You make sure that your site only hosts good traffic, which means real users who actually click on something of interest.


Number three...

  • Your cheapest content.
  • Is your site hosting low quality content?
  • Copy/paste content.
  • Your site may contain no content.
  • Work-in-progress page,
  • Coming soon page.
  • A page under construction.

Nobody wants to see it, and nobody wants to advertise on it. Make sure your content complies with the Google Publisher Content Policies.

Read also: How to get your site approved? 3 best practices for approval.


Number four. 

Duplicate or...duplicate content. Adsense will never appear on pages that have scraped other websites and sources for their information, without adding any value. You need to make sure that you meet the minimum site requirements, and make sure that your site is easy to navigate with good quality content. We may have used our crawler to locate your site and found that there was some problem. You can check that there are no typos, navigational errors or anything else that could prevent your site from running. You can resubmit and we'll be happy to take another look.


Number five... 

They say honesty is the best policy, and I've learned it the hard way. Adsense adheres to a strict limit of one account per publisher. I put my efforts into a great account and now I see. The publisher may also have another account that was previously disabled due to a violation of Adsense policies.


Number six...

Your site is not ready to show ads. We didn't find any ad code, or the code is incomplete or malformed. You will be rejected.


And finally at number seven...

Templated Pages. The advertising code is displayed on pages that are of no importance. They can also be rejected on the ground that there is excessive advertising. You may be using a template page that reflects or frames content from other sources without adding your own value.

Remember, AdSense wants you to approve, but Adsense follows strict guidelines on what is approved to ensure a healthy digital advertising ecosystem. It works to protect users, publishers and advertisers alike.

Finally, after knowing about these seven reasons, I hope you have understood how to prepare your site for Adsense so that your application is not rejected again.

To get Adsense approval, focus on the most content and work on all other aspects as well.